SilverStone Inns Taps Stayntouch Cloud Tech to Supercharge Franchise Expansion

SilverStone Inns Bets on Cloud Management to Power Franchise Growth

SilverStone Inns is making a bold move to ramp up its franchise game by teaming up with Stayntouch, a big name in cloud hotel tech. This collaboration, announced in August 2025, is all about giving SilverStone an edge in rolling out its 'Flag Smart and Profit More' model. For SilverStone, it's not just another tech update—it's about stepping into the fast lane for expansion.

Stayntouch isn't your typical property management system (PMS) provider. The company has built its reputation by focusing on cloud-based solutions that are both flexible and guest-focused. With a tech toolkit that now features more than 1,100 integrations, Stayntouch is letting hotels plug in just about any service they want. That means more options for everything from booking to payments, and less headache trying to make different tools work together.

What Makes Stayntouch's Tech Stand Out?

Two years ago, Stayntouch rolled out Stayntouch 2.0—a major leap in hotel technology. This package isn't just about handling room assignments or check-ins. It bundles together a guest-facing kiosk system, a centralized chain management module, a seamless booking engine branded as Stayntouch Booking, a payment processing platform called Stayntouch Pay, and a robust channel manager. For franchises like SilverStone Inns, this is a chance to automate and simplify a bunch of routine tasks, freeing up managers and staff to actually focus on their guests.

There’s also a bigger picture. Automation and cloud control mean franchisees can see up-to-the-minute data across different locations—helpful for companies spreading fast or trying to maintain quality as they scale up. The tech suite arms SilverStone Inns with the tools to tighten up revenue streams, keep costs down, and sharpen the guest experience. If you’re running multiple properties or just starting to grow, having everything connected and working together sounds like a huge relief.

Stayntouch’s guest-centric approach stands out, too. You can spot their systems running in tricky high-volume places—think the retro-chic TWA Hotel, the bustling Showboat in Atlantic City, or the quirkiness of Zoku Amsterdam. Big hotel groups like Sage Hospitality and EOS Hospitality are betting on them, so it makes sense SilverStone Inns wants in.

The partnership was sealed at Stayntouch's home base in Bethesda, Maryland. For SilverStone Inns, this isn’t just about new software—it’s a signal they’re serious about using technology to back up their big plans for franchise growth. The move should help every SilverStone franchise get smarter about operations and even add a little extra shine to their guest experience.

With this deal, the ambition is clear: bring in top-notch, hotel technology so SilverStone Inns and its franchisees can work smarter, impress their guests, and make the whole process of growing a hotel brand a lot less painful. Now, it’s on franchisees and management teams to try out the new tools—and see how much more profit (and time) they can unlock.